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Apr 2018

Giving Back Through Corporate Responsibility

By Adam Shine, Vice President of Sunnking

This year marks Sunnking’s 8th annual E-Scrap for Camp program, a free electronics recycling event for participating organizations in the Western New York area. Every March for the last eight years, Sunnking has raised funds with our program to help send kids to Camp Good Days and Special Times, a camp for children whose lives have been touched by cancer. I highly encourage any organization to find ways to give back and have the utmost respect for those that make a point to have corporate responsibility.

The preparation and execution of our E-Scrap for Camp program takes months of hard work and is well worth it. Since we first started the program in 2010, over 3.1 million pounds of electronics have been collected and recycled and over $75,000 donated thanks to the efforts of participating organizations and our staff. I always say my favorite part of the program is writing the check at the end. It certainly feels good to make a positive impact on the lives of these families who have had to endure difficult circumstances confronting cancer. The kids who attend Camp Good Days and Special Times enjoy fun activities throughout the year that kids are supposed to enjoy during their childhood like swimming, going to parks, riding horses, and cooking out. They get to be away from the hospital and worrying about their cancer or a family member’s cancer. Putting a smile on these kids’ faces is the ultimate goal.

The more participation we have, the more we can donate and send kids to camp. To increase participation, we utilize our social media channels and our marketing and sales teams. This year we had about 400 participants, which is almost 100 more than our previous record. Each organization receives boxes from Sunnking and collects electronics from employees, friends, and family. It’s easy and free for organizations so it’s a win-win for everyone in our upstate communities.

While our E-Scrap for Camp program takes great effort, there are all kinds of opportunities in every community for teams within organizations to get involved. Whether it be coordinating an event to raise funds for a cause or going to volunteer at a local soup kitchen, any corporate responsibility is great for connecting with those around you and is a positive impact on the community in which you live and work.

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